THE CONFETTI COLLAB

Digital Consultancy launching & growing Luxury Fashion, Beauty, & Wellness brands online.

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ABOUT

Who better to launch and grow your luxury brand than industry execs from leading houses like LVMH, Kering, Estee Lauder Companies? Is your company looking for ways to increase sales conversions on your site? Going through a rebrand and having trouble putting all the pieces together across all your digital properties? Or perhaps you are a new company and need help launching online? Luxury fashion, beauty, and wellness brands come to us to help them with a variety of problems like these.  

The Confetti Collab is a digital consultancy helping luxury brands of all sizes launch, grow, and scale their digital businesses. We create cohesive digital solutions to grow existing businesses and guide internal teams through the process, increase e-commerce conversions through insightful UX/UI audits & design recommendations, as well as help new companies create an online presence and put the systems into place. Consisting of luxury industry execs who’ve established and evolved the digital businesses for multiple billion dollar organizations from the ground up for over 15 years, we help move your business forward. Sample clients: Global Luxury Fashion & Beauty Brands, Clé de Peau Beauté, Optavia, Medifast, Anna Maria Pitt Jewellery, and Boston Consulting Group.

We also have a unique specialization in the APAC market with a particular focus on the Chinese traveling consumer utilizing relevant social & mobile channels.

Passionate about the luxury industry and technology, founder Julia Hsueh spent 12 years in-house leading the Digital Marketing & Digital Production teams at Louis Vuitton, Gucci, Tiffany & Co., and MAC Cosmetics before launching The Confetti Collab in 2017.

WHY “CONFETTI”?

The modern word “confetti” comes from the Latin past participle of conficere, meaning to “prepare, complete, accomplish.” Here at TCC, our mission is to help your business achieve your goals by creating a dedicated plan, executing it well, and continuing to grow your business to the next level.

 
 

SERVICES

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SERVICES

 
 

digital brand strategy

Speaking to your consumer with a holistic voice at every digital touchpoint is incredibly important for your brand. Having innovated and led digital at the top leading brands within the luxury industry, we know firsthand how important it is to both maintain a consistent brand vision whilst addressing each consumer appropriately per channel. We advise and create personalized holistic 360 digital strategies for brands who would like a cohesive action plan to launch and grow their business. By partnering together to first understand the current business model and strategy, we then perform a digital audit across all digital platforms and find short and long-term opportunities to improve the business per channel. Specialties include: Omni-channel experiences, Website UX/UI audits & recommendations, Mobile Apps, Product Management, SEO, Digital Marketing Campaign Strategies, New Technology integrations, AB testing, Social Media.

Contact us and we can discuss your project and see how we can help. Project examples include: launching new brands online, relaunching existing brands online, omni-channel best practices, leading website redesigns, creating digital channel strategies, customizing digital content for global vs. regional consumer marketing initiatives, 360 digital launch strategies, optimizing digital team structures, corporate inter-departmental structures (i.e. marketing vs. creative responsibilities).


LEAD UX/UI + pRODUCT DESIGN

Finding ways to increase engagement & conversions on e-commerce websites via design changes is our specialty. We love learning about your business KPI’s and goals, diving into the research, pulling in relevant upcoming design trend behaviors, and creating an action plan to help drive the brand to success. We provide best-in-class UX/UI solutions that are intuitive, informative, and aligned with key business goals. We create ideal user workflows, site architecture layouts, wireframes, design solutions, and interactive prototypes turning concepts into reality cross-platforms.

WEB DESIGN

The most valuable asset for any brand is the website! It’s a true window to the brand for all prospective and existing clients and one of the only channels where you have 100% control. I’ve helped companies both big and small create and improve their websites so whether you’re a large multi-national organization looking to redesign or would like an audit for new ideas, or a small business owner looking to launch their first website, I would love to hear from you.

DIGITAL MARKETING

Attracting the right target audience is essential to any company’s growth strategies so we help brands craft effective digital marketing strategies using both organic & paid medium’s across all digital touchpoints including websites, apps, SEO, social, location-based services, emails, and partnerships. Feel free to contact us with your upcoming marketing campaign and we cna help you brainstorm whether it’s for an evergreen campaign or a new launch.

 
 

CONTACT

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CONTACT

Kindly fill out the below and I'll be in touch soon. Or if you’re ready to go, book a complimentary consultation on our calendar and we can begin chatting through your project. We look forward to meeting you!